Automotive Awards 2022

78. Best Used Luxury Car Dealership - Yorkshire Founded and run by people with a passion for cars and bikes, it’s little wonder that The Car Specialists has become a name to watch in the Yorkshire vehicle scene. Standing out for their high standards in the industry, the team earned success in the Automotive Awards 2022. We caught up with Mark Pemberton to find out more. market himself, it’s little surprise that James has tailored his firm to match the standards he would himself expect. One of the challenges that the team have faced in recent years is maintaining this high quality of connection without being able to meet face to face. “The impact of COVID-19 hit us with having to change the way we did business in terms of face to face and distance sales,” Mark admits, but the plucky company was quick to adapt and embrace slightly different ways of working. “We still managed to give a safe, but personalised experience complying with government guidelines through pre-arranged appointments and vehicle drop offs/ pickups,” Mark tells us. Such tenacity through difficult times earned them immensely loyal customers. Of course, we are currently living in a cost of living crisis, and you might think the demand for luxury cars, used or otherwise is in decline. Not a bit of it, as Mark is keen to point out. “We have noticed a slight change in business, but people are still buying cars and taking finance,” he says. “We have adapted to these changes is by being more selective with the cars we buy. We prepare the cars ready for sale, including servicing and MOTing the cars if required. This often saves our customers money, as well as keeping them happy.” Whilst it was a passion for cars and bikes that offered an way into the automotive industry, it’s the commitment to the customer that has kept The Car Specialists at the forefront of what the sector can provide. We celebrate the team’s tremendous success and cannot wait to see what they deliver in the future! Company: The Car Specialists Name: Mark Pemberton Email: [email protected] Web Address: Founded in 2006 by James Holland, The Car Specialists and The Bike Specialists have been names to watch in the automotive industry. With a depth of knowledge that exceeds most specialists, James has built a team of professionals who have built his business into something very special indeed. Peeling back the layers of The Car Specialists is Mark Pemberton, who is quick to pin the success of the firm on the way in which it has been run since its inception. “We are a family run business and offer a personalised face to face experience,” he explains. “We look after our customers the best we can. We don’t use any pushy sales tactics.” Such an approach has marked The Car Specialists as a place where the connoisseur can thrive. The key to the firm’s continued success, unsurprisingly, has been the focus on customers. “Driven by customer service, James and his team take great pride in delivering to an exceptional standard,” Mark tells us. “No excuses, no ifs or buts – just quality used vehicles with an outstanding professional service to match.” As a member of the Nov22438